One response to “3. G·E·M Forum “Wie Marken klingen. Impulse aus der Klangforschung für die Markenführung”

  1. Hello,

    I think it is a good sign, that an institution like the GEM chooses Sound Branding as the topic for their annual form, after looking at the relevance of linguistics (2009) and neuro-economy (2008) for branding in the past. This shows that the topic is gaining awareness and will hopefully be treated more strategically in the future.

    All the best,


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s